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The colour pink is a pretty, typically feminine colour. You will find it on teddy bears being sold on Valentine’s Day, on little girls’ princess‘ dresses, and sometimes as a pop of colour in an otherwise boring, monochromatic building or room.
It is easy to forget that the colour is also associated with something dark and critical: cancer. Pink is used to create breast cancer awareness, especially in October, which is breast cancer awareness month. The colour is added in traces to outfits- but most prominently, it is worn as a ribbon.
“From a simple piece of ribbon affixed with a pin, we are able to show our support for loved ones battling breast cancer and our hope for a brighter future,” the National Breast Cancer Awareness Foundation writes on its website.
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