The Standard Group Plc is a multi-media organization with investments in media platforms spanning newspaper print operations, television, radio broadcasting, digital and online services. The Standard Group is recognized as a leading multi-media house in Kenya with a key influence in matters of national and international interest.
  • Standard Group Plc HQ Office,
  • The Standard Group Center,Mombasa Road.
  • P.O Box 30080-00100,Nairobi, Kenya.
  • Telephone number: 0203222111, 0719012111
  • Email: [email protected]

Five ways to succeed in business

 (Photo: Shutterstock)

Great figures in the world of business draw in a lot of curiosity and attention. Everyone wonders how people like Elon Musk or our very own Chris Kirubi managed to beat the tough terrain of entrepreneurship.

We know that it’s not easy to make it through especially if you’ve ever had any experience in that field. But once you understand the right steps to take, you can one day become that successful business mogul that people look up to.

Here are some of the guidelines you could absorb into your journey as a future successful business owner. 

Start with the right attitude

Beginning the process with a defeatist attitude can’t take you anywhere. You’ll end up taking any progress for granted and you’ll be hit hard by any challenge that comes your way.

Take time to build that confidence and learn to see yourself as that successful person in future regardless of where you are now.

Know that you can’t win the game if you don’t try in the first place. As the infamous saying goes, it’s better to try and fail than not to try at all.

Strive for excellence

You should also work hard to maintain high standards in your business. Don’t just be satisfied with the bare minimum because that won’t set you apart from any other business that resembles yours. This is actually one of the areas that has caused many businesses to come and go without making an impact which is why you need to always ensure you make the most of what you have.

If for example you’re selling potatoes, which are a common good that’s sold almost everywhere, strive to be the best potato seller in your area. What matters is that you’re able to maintain high quality to keep customers coming.

Build the qualities of a leader

There is a huge difference between a leader and a boss. A boss is more focused on ordering people around and probably doesn’t bother to have a good relationship with people under them.

A leader on the other hand is someone who is humble, someone who can differentiate between positive and negative criticism and a person who is a team player. There is a certain charisma that follows good leaders and that’s someone who can steer that company well without creating enemies everywhere they go.

Being the owner of a business doesn’t mean that you should see yourself as someone who’s more important that other people. It means you’re able to relate with others well and that’s one of the strengths of a good business.

Separate your work and personal life

When it comes to your work space, don’t bring in issues from your personal life there. And when you go home, don’t take the stress from your work life along with you.

Even though you might be working with friends and family, learn to create boundaries too that you don’t end up affecting your business. Mixing the two will eventually cause instances where people are running the business on emotions which never ends up well.

Balance out those two aspects of your life early enough before things get out of your control.

Understand your business and your customers

Running a successful business is a collaboration between the actual business and customers. It’s important to understand both instead of relying on only one area.

You should know that you need to create your balance by doing proper research so that you’re not only relying on one side. There are times when customers don’t even know what they want, which means you need to figure out the direction your company should take. You can also network with others and get mentors to help you as you make major decisions for your business.

International Literacy Day is coming up. When was the last time you read a book?

Related Topics


Similar Articles


Recommended Articles