It is difficult for small businesses to generate publicity about their brands. This makes it harder to find more customers and therefore increase profits.
If your potential customers don’t know that you exist, they simply won’t do business with you. There are various ways for small businesses to build their brand recognition and awareness. But most of these methods take time to show significant results. This is where publicity stunts come in! A publicity stunt is an unusual, unexpected, outrageous, or hilarious publicity activity designed to raise awareness about a certain product or cause.