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Counterfeit risks to watch out for during the holiday shopping

Anti-Counterfeit Authority Executive Director Dr. Robi Mbugua Njoroge addressing the media at Authority Headquarters in Nairobi on March 25, 2024. [File, Standard]

As the holiday season approaches, shoppers across Kenya and the world prepare for one of the busiest and most festive times of the year.

Amid the joy and excitement of the season lies a hidden threat -counterfeit goods flooding the market. Counterfeit items, goods which imitate authentic products in appearance but fail to meet safety and quality standards, pose a significant risk to consumers.

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