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How to decipher a job advert

The job search culture floods the market daily and applicants have a duty to be smart in preparing attractive resumes to impress the hiring panel. [iStockphoto]

Advertising is a marketing communication that includes a non-personal message to promote a service or product. Employers deploy this tactic to harvest skill resources for their organizations.

Company write-ups for job adverts never stops. The job search culture floods the market daily and applicants have a duty to be smart in preparing attractive resumes to impress the hiring panel.

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