NAIROBI, KENYA: Undugu Fair Trade is offering Jua Kali artisans a global platform to sell their produce to Europe, Asia, Pacific Rim and the United States by linking them to buyers.
In 2012, the informal sector--small businesses and the Jua Kali -- is estimated to have employed 10.5 million people, which together account for 82.5 per cent of the country's self-employed, according to the 2013 Economic Survey.