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Kenya Airways (KQ) and Blueberry Travel have partnered in a new environmental initiative that saw the two firms plant 308 trees at the Kenya Scouts Association grounds in Ngong as part of activities marking World Tree Day on November 21.
The drive, which brings together a national carrier grappling with global decarbonisation demands and one of its long-standing travel partners, is part of broader efforts by aviation players to invest in carbon-offset programmes as pressure mounts on the industry to cut emissions.
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