The fast rise and painful fall of Kenya’s internet celebrities

Carol Pulei the proprietor of Naneuleshan has offered to dress up the Githeri man whose name is Martin Kamotho. [Wilberforce Okwiri]

Two weeks ago, Michael Njogo Gitonga, the man with an uncanny resemblance to President Uhuru Kenyatta, emerged from virtual anonymity to instant fame.

Within minutes of Gitonga’s photos being shared on social media, they had been reposted on multiple platforms, turning him into a hot online conversation topic and immediately catapulting him into the limelight.