Cut cost of government, cost of doing business to lower cost of living

Maize flour in a supermarket. [Denis Kibuchi, Standard]

It doesn't matter how often the Ruto administration brushes off Kenya's cost of living debate with language of "we are subsidizing production, not consumption; we are growing maize. The KNBS Consumer Price Index shows that inflation is falling" and the other jazz Kenyans say belong to "jaba".

The fact of the matter is this debate is an existential one. And it is as political as it is economic. In truth, Azimio's "maandamano" has prefaced our future electoral choices; not by better ideas but by feeling quite early in the day this Kenya Kwanza administration's tone-deaf, "we are smarter than you" language.