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The Standard e-Paper
Kenya’s Boldest Voice
The Standard Group Plc is a
multi-media organization with investments in media platforms spanning newspaper
print operations, television, radio broadcasting, digital and online services. The
Standard Group is recognized as a leading multi-media house in Kenya with a key
influence in matters of national and international interest.
In 2010, we started a business of buying land in bulk, sub-dividing, and selling it. We had thought that men would form the bulk of our clients. We were wrong!
Seven years later, the profile of our clients shows that the Kenyan woman is more empowered than most people would want to imagine. What has shocked us most is that 67 per cent of our customers are women. Who would have imagined that?
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