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Farmers back to pyrethrum, coffee after potato heartbreak

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Pyrethrum farmer Paul Kipruto at his farm in Metibelio, Elgeyo Marakwet County in July 2023. [Stephen Rutto, Standard]

After potato prices heartbreak, Elgeyo Marakwet County farmers are now turning to cash crops abandoned for nearly two decades.

From pyrethrum to coffee along the Elgeyo Marakwet and enhanced mango production in the drought-prone Kerio Valley, a cash crop craze is sweeping through a county that is among the devolved units that received the least allocations of equitable share.

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