×
App Icon
The Standard e-Paper
Read Offline Anywhere
★★★★ - on Play Store
Download Now

Kenya aims for five million visitors in new ambitious tourism push

Vocalize Pre-Player Loader

Audio By Vocalize

Tourism and Wildlife CS Rebecca Miano (third right), Laikipia artist Lentir Maso and Susan Nookisho during Lkereti album launch in Laikipia County, on December 7, 2025. [Wilberforce Okwiri, Standard]

The government has emphasised the tourism sector’s potential in job creation, with Tourism and Wildlife Cabinet Secretary Rebecca Miano, noting the workforce extends beyond the three million documented.

Premium Article

Get Full Access for Ksh299/Week.

Fact-first reporting that puts you at the heart of the newsroom. Subscribe for full access.
Continue Reading  →
What you get
  • Unlimited access to all premium content
  • Ad-free browsing experience
  • Mobile-optimised reading
  • Weekly newsletters & digests
Pay via
M - PESA
VISA
Airtel Money
Secure Payments Kenya's most trusted newsroom since 1902
Business
MPs pledge site visist as KTDA gives progress on hydro power project
Work Life
Why Gen Zs are not sending money to parents
Shipping & Logistics
The true impact of Iran-US war on the Kenyan economy
Shipping & Logistics
KPA steps up plans for expansion of Kisumu Port