×
App Icon
The Standard e-Paper
Truth Without Fear
★★★★ - on Play Store
Download Now

Kenya aims for five million visitors in new ambitious tourism push

Vocalize Pre-Player Loader

Audio By Vocalize

Tourism and Wildlife CS Rebecca Miano (third right), Laikipia artist Lentir Maso and Susan Nookisho during Lkereti album launch in Laikipia County, on December 7, 2025. [Wilberforce Okwiri, Standard]

The government has emphasised the tourism sector’s potential in job creation, with Tourism and Wildlife Cabinet Secretary Rebecca Miano, noting the workforce extends beyond the three million documented.

Premium Article

Get Full Access for Ksh299/Week.

Bold Reporting Takes Time, Courage and Investment. Stand With Us.
Continue Reading  →
What you get
  • Unlimited access to all premium content
  • Ad-free browsing experience
  • Mobile-optimised reading
  • Weekly newsletters & digests
Pay via
M - PESA
VISA
Airtel Money
Secure Payments Kenya's most trusted newsroom since 1902
Opinion
While Rwanda charts a clear path forward, Kenya is getting it all wrong
Business
Experts slam 'temporary fixes' to Kenya's Sh12.6tr debt
Business
1,100 face job losses as Meta severs ties with Kenyan content moderator
Enterprise
Lawyer: Move to reduce VAT to 8 per cent by Treasury unconstitutional though a relief to Kenyans