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TikTok is hot
There are many children born after the turn of the century, who believe Pato Banton's Go Pato is a new song. Never mind that the song was released in 1992, 30 years ago. But that is the beauty of the internet, it never forgets. And more artistes are using the platform to popularise their new songs, hoping that the signature tunes and viral videos would blow up. You are more likely to hear a new song on a TikTok dance video than you are on YouTube. Every artiste wants their song to be the next Love Nwantiti.
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