×
App Icon
The Standard e-Paper
Join Thousands of Readers
★★★★ - on Play Store
Download Now

Safaricom entry into Ethiopia; Is collaboration the better option?

Safaricom CEO, Peter Ndegwa holds the 2020 Global Mobile (GLOMO) Award, awarded to Safaricom by Global Systems for Mobile Communications Associations (GSMA) in recognition of Safaricom's outstanding contribution to the mobile industry. [David Njaaga, Standard]

Kenya’s and East Africa’s most profitable company Safaricom is finally getting into Ethiopia, our northern neighbour.

It’s a market most corporations have been salivating about. While we are on good terms with our neighbours, we have not exploited the full potential of that neighbourliness.

Get Full Access for Ksh299/Week
Unlock the Full Story — Join Thousands of Informed Kenyans Today
  • Unlimited access to all premium content
  • Uninterrupted ad-free browsing experience
  • Mobile-optimized reading experience
  • Weekly Newsletters
  • MPesa, Airtel Money and Cards accepted
Already a subscriber? Log in