Heineken East Africa launches Amstel premium beer brand in the Kenyan market

Heineken East Africa GM Uche Unigwetoasts during the Amstel launch at Aspire Centre, Westlands

Heineken East Africa on Wednesday the 15^th announced the launch of premium beer brand Amstel into the Kenyan market. Speaking at the launch event in Nairobi,

Heineken East Africa General Manager Uche Unigwe said the introduction of Amstel was advised by the growing demand by Kenyans for a different brand of quality beer in the market.