Maasai community embraces cross border trade through Umoja Coin

Lemayain Ikoyo looking after his cattle. [Courtesy]

The Maasai community living along the Kenya-Tanzania boarder has embraced the use of 'Umoja Coin (UMC)', a digital currency to transact seamlessly through their phones.

With most of the Maasai community members being unbanked, the UMC has facilitated financial transactions and enabled them to buy and sell goods across the border without relying on the traditional financial systems.