How woman's picnic idea blossomed into a business

Picnic setup

It took a while for Jacinta Njoki Mwangi to realise she has a million-dollar idea in her hands. The Financial Director at a local supermarket, and a Daystar University MBA student rejected many appeals from her friends to start her business a little earlier than she did. It took social media to convince her to do it.
 
The idea for Picnics By Njoki, came about at her friends birthday party when the guests were asked to bring their own picnic sets.

Njoki offered to do an outdoor set up to accommodate everyone, rather than people bringing their own things. The reception she got from her friends was overwhelming and they advised her to commercialize her work. She did not buy into the idea.
 
However, after sharing the pictures on her social media accounts, the response she got was surprising.