A website usually works as a marketing executive only that the website is at work 24 hours a day, and has more content and features than a cute marketer. There are many benefits of having a website for your small business but I will mention a few:
1. Advertising around the clock - a website never goes down unless you are late in paying for your hosting or there is a bad internet connection
2. Professional image - Businesses which have websites tend to be perceived to be more professional than the businesses which do not have websites
3. Access to information - A website can carry unlimited information about your business. This saves time and inconveniences which come as a result of too many inquiries
4. Sales will double or even triple - If you are selling at a specific amount of items in a day, offline, just ask yourself if you went online.
Everyone is going online, due to the popularity of social media and online shopping. You should take advantage of that.
I will share more benefits on why you should have a website by now, in my next article. But by now, you should be weighing your options!
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