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The Standard Group Plc is a
multi-media organization with investments in media platforms spanning newspaper
print operations, television, radio broadcasting, digital and online services. The
Standard Group is recognized as a leading multi-media house in Kenya with a key
influence in matters of national and international interest.
Betting on sports has become popular in Kenya, mainly due to the fact that people are now able to bet online on their favourite sports, leagues, teams and players from anywhere at any time.
That said, sport itself is a multi-billion-dollar industry with a huge global audience and similarly explains the phenomenal growth of online sports betting.
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