New law was Kenya’s strong selling point in getting Eurobond

NAIROBI, KENYA: When National Treasury Cabinet Secretary Henry Rotich arrived in California to market the Eurobond, he was shocked at the scanty information potential investors had on Kenya. Many did not even know where the country was located on the world map, and he had to do a lot of explaining.

But, most important, most serious investors were aware of available opportunities in Kenya. “I told them I was the minister for Finance and how the economy was being managed. I literally presented to them our business plan, just like anyone going for a loan from a bank does,” said Rotich.