How entrepreneurs can tap into Sh230b indigenous knowledge economy

Beatrice Kirundu from Hamisi Sub-County in Vihiga County, with some of her indigenous knowledge–based intellectual assets, during an exhibition in Nairobi. [Nanjinia Wamuswa, Standard]

Beatrice Kirundu is one of millions of Kenyans who have invested in indigenous knowledge–based intellectual assets, commonly referred to as the Natural Products Industry (NPI).