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The Standard Group PLC The Standard Group Plc is a multi-media organization with investments in media platforms spanning newspaper print operations, television, radio broadcasting, digital and online services. The Standard Group is recognized as a leading multi-media house in Kenya with a key influence in matters of national and international interest.
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Why your brand needs to be instagram-ready

It would be difficult not to notice the trend in designing instagrammable packaging in 2021. Instagrammable means visually appealing in a way that is suitable for being photographed for posting on the social media application, Instagram. As a business person who is not keen on social media apps, you may wonder why anyone would care about that. But your customers do. Social media is one of the best things that’s ever happened to new businesses. It’s effective, free, and with the right aesthetic, your packaging could do the marketing for you.

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