South Africa focuses on East African market to grow tourist numbers

Evelyn Mahlaba is the South African Tourism Regional Director for Africa

The agency charged with marketing South Africa as a tourist destination is set to open an office in Nairobi, which will act as a marketing hub in the region.

South African Tourism (SAT) will set up the office in its current financial year, which ends in March 2016. Evelyn Mahlaba, SAT’s regional director for Africa, revealed this while addressing attendants during a workshop at a local hotel last week.