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How to set up an online shop for free

James Munyeira (left) Head of ECommerce and Dayvee Ngugi, Projects Director, Paytree Group Limited. [Elvis Ogina. Standard]

With five per cent penetration rate, online shopping seems to be making inroads into Kenya. Most businesses strapped for cash to build an e-commerce site, sell their goods through platforms like Amazon.

How about selling your goods through a locally custom-made online shop? Mzizzi.com, a venture by Paytree Group Limited seeks to revolutionise online shopping.

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