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The Standard e-Paper
Kenya’s Boldest Voice
The Standard Group Plc is a
multi-media organization with investments in media platforms spanning newspaper
print operations, television, radio broadcasting, digital and online services. The
Standard Group is recognized as a leading multi-media house in Kenya with a key
influence in matters of national and international interest.
You have been mulling over a business idea for months. The more you think about it, the more faults you find with the idea. It will require too much money, your skills and experience are wanting, you need to research a little more… there are so many reasons why you haven’t actualised your idea yet.
This inability to make a decision is known as analysis paralysis. In business, analysis paralysis can prevent you from starting a business and making crucial business decisions. Ultimately, this can translate into prematurely giving up on viable business ideas or loss of potential business revenue.
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