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60 deaths from illicit brew is mindboggling

Kenya: At least 60 people have been reported dead after they consumed outlawed brews in Embu, Kitui, Makueni and Kiambu counties. Hundreds others are hospitalised with serious sicknesses and loss of sight. It is not the first time such incidents have happened. We hope this will be the last time, though.

When the Government zero-rated East African Breweries Ltd’s Senator Keg, the aim was to draw away consumers from illicit concoctions often laced with poison to the healthier, cheap and branded drinks. This seemed to have worked for some time.

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