Kisumu will once again play host to a Homes Expo that is targeting the stakeholders within the real estate industry in the Western Kenya region, writes ALLAN OLINGO
The 5th edition of the Kisumu Homes Expo will be held next week from June 22 – 24 at Aga Khan Hall, Kisumu. The expo’s theme, “Harnessing our potential,” is inspired by variety of human skills, technology and materials within the western Kenya region.
“We are offering exhibitors increased traffic necessitated by intense and uniquely contextualised marketing campaign targeting the entire western Kenyan region. This includes the sugar belts and the tea zones,” says Aban Eba the organiser of this expo.
According to Eba, they are actively engaging the Kenya Diaspora through the interactive Kisumu property market website and other IT frontiers so as to make it different.
“In this edition, the exhibitors will be offered evaluation reports from the public in their raw form. Visitors will be encouraged to fill in evaluation forms upon completion of their visit,” he offers.
Housing Shortage
For a long time, Kisumu has suffered disturbing housing shortage and this has made renting any house in Kisumu very expensive compared to other towns of similar status like Eldoret and Nakuru.
Says Eba: “This means that landlords in Kisumu have benefitted greatly while the tenants continue to suffer. This expo is part of our campaigns to encourage investors to put up residential units for rental purposes in order to meet the housing demand.”
In addition, the expo encourages individuals to put up their own houses and the organisers say that the available options to potential homeowners will be exhibited during the expo.
“We have also positively positioned Kisumu as a peaceful town to counter the negative publicity that the town has suffered in the past. With this, we have assured investors of the potential of the property industry in Kisumu,” he says in reference to the post election violence of 2007/08.
Main targets
The Kisumu expo is targeting those that are directly and indirectly involved in the property industry, who includes developers, mortgage providers, property agents, building material providers constructors, interior decorators and security providers amongst others.
