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The Standard Group Plc is a
multi-media organization with investments in media platforms spanning newspaper
print operations, television, radio broadcasting, digital and online services. The
Standard Group is recognized as a leading multi-media house in Kenya with a key
influence in matters of national and international interest.
TRACE, a global urban music television and entertainment network has finalized the acquisition of a 70 percent stake in Qwetu Radio in a deal that commenced with talks in September 2018, now gives Trace a foothold in the highly competitive urban radio entertainment segment in Kenya.
Following the conclusion of the acquisition Trace has now set up its East African hub in Westlands in Nairobi that will be led by the Danny Mucira as the MD for the East Africa cluster.
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