The Standard Group Plc is a
multi-media organization with investments in media platforms spanning newspaper
print operations, television, radio broadcasting, digital and online services. The
Standard Group is recognized as a leading multi-media house in Kenya with a key
influence in matters of national and international interest.
Social media is a battlefield of emotions, fears, and societal pressure. [Getty Images]
Social media has reached more than half (63.9%) of the world’s population since it got started in 1996. Social network platforms grew from 970 million users in 2010 to 5.41 billion in July 2025.
The average social media user engages with between six and seven platforms. The average person spends two hours 21 minutes on social media per day.
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