Kenyans urged to use social media to combat counterfeits

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With counterfeit products on the rise, particularly those sold online to unsuspecting Kenyans, authorities are now urging the public to actively use social media to identify and report fake goods.

The Anti-Counterfeit Authority (ACA) and Uganda's Anti-Counterfeit Network (ACN) are working together to leverage digital platforms in the fight against illicit trade. During a recent partnership signing between the two nations' anti-counterfeit authorities, Uganda's ACN chairman, Fred Muwema, emphasised the power of social media in tackling the problem.