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The Standard Group Plc is a
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influence in matters of national and international interest.
Artificial Intelligence has been celebrated as the defining innovation of our age. From predictive analytics to generative text, it promises efficiency, insight and progress. Yet beneath the optimism, AI can also amplify malinformation; the deliberate misuse of accurate data to mislead, manipulate or harm. In a digital ecosystem already saturated with misinformation and disinformation, AI introduces new ethical dilemmas that communicators cannot ignore.
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