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Kenyan celebrities in the music industry who are entrepreneurs.
Kenyan musicians and celebrities in general have been thinking out of the box. Boosting their music sales, most of them have gone the extra mile to produce customised merchandise for their fan base.
Most make their clothes line, which they sell as merch. A number of international and local artistes have done this or have collaborated with other brands. It is a way to branch out and use their status to grow their brand and make more money.
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