Kenya’s entertainment industry players reveal how Covid has impacted business

Leakey Odera. Photo: Courtesy

The rapid spread of coronavirus in Kenya has affected normal life as most activities have come to a standstill, with the entertainment scene being greatly affected. With the ongoing rules and regulations enforced by the government to help curb spread of the virus, it’s impossible for event organizers and artistes to conduct their business as usual. With the festive season here with us, most entertainers have lost hope of capitalising on the festivities. Unlike past years, it seems this festive season will have nothing to write home about.

Event organizer Big Red who has been in the business for 25 years says 2020 has been very challenging. According to him, he’s been forced to dig deep into his pockets and resort to a side hustle to survive.  His sentiments are echoed by fellow event organizer, Leakey Odera, who describes the current situation as ‘crazy’.