Khloe Kardashian accused of changing looks to mimic Beyonce with 'new face'

Khloe Kardashian looks very different in her latest modelling campaign (Image: IPSY)

Khloe Kardashian has come under scrutiny yet again after looking wildly different from her old self in new snaps. The Keeping Up with the Kardashians star, 36, has been announced as the face of beauty subscription service Ipsy and appears in new promotional shots for the brand.

But the campaign has drawn attention for the wrong reasons, as many have said she looks "unrecognisable" in the photos. Some have even accused her of trying to look like Beyonce, with one saying she looks like a "drag" version of the Crazy In Love singer.