Seven social media influencers who built, run their own businesses

Nancie Mwai [Photo: Instagram @nanciemwai]

They say numbers don’t lie and in business and social media, all that really matters are the numbers. The two go hand in hand hence why social media evolved from being just a networking platform to a place where you can build your brand and earn some money.

With the right kind of audience, social media can help propel your brand to a lucrative business venture.  Many of its users have seen this potential and launched their businesses online. Similarly, social media influencers are capitalizing on their massive following to start businesses.