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Socials, BookTok and resurgence of the novel in today's digital age

A parent shopping for text books ahead of schools openning day at Savanis Book Center along Latema Road, Nairobi on January 6, 2025. [Kanyiri Wahito Standard]

Imagine sending a 48,000-word script for a novel, short story collection, or another literary work to a publisher. Now assume it is accepted, and after signing the contract, a staggered print run of about 3,000 copies is ordered with a local printer. You collect your six obligatory author’s copies, then head home and cross your fingers.

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