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A reformed tourism sector can be Kenya's best growth option

Drivers of tourist vehicles struggle to ensure their clients get close-ups of lions that have made a Kill at the Amboseli National Park. [Jayne Rose Gacheri, Standard]

Consultancy firms teach that the holy grail of business is the 80-20 Rule or Pareto Principle; this means you must find 20 per cent of the business you can focus on to give you 80 per cent of the return you want.

The idea is to use assets efficiently and create maximum value. Which sector of Kenya's economy falls into that category? Let's work backwards.

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