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The Standard Group Plc is a
multi-media organization with investments in media platforms spanning newspaper
print operations, television, radio broadcasting, digital and online services. The
Standard Group is recognized as a leading multi-media house in Kenya with a key
influence in matters of national and international interest.
As we look back to our childhood days, we can’t help but remember with nostalgia how we wanted to fit in into different groups, and how we wanted to belong.
We are born with a desire to be approved. That is why when the teacher affirmed someone who behaved well, we conditioned ourselves to behave that way so that we could at least feed our desire to be accepted by the teacher.
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