Steps on how the County Governments can bridge the public communication gap

Public communication is important to an institution to have a voice in the society. The 47 County Governments have no exception. A County Government needs an improved direct communication and partnership with the communities. They need to encourage meaningful participation in the governance by all citizens. This initiative requires transparency, coordinated, timely and accurate information provided to citizenry.

What seems to be lacking in most counties is the ability to authentically express their achievements to the citizens in a clear and succinct manner. Since devolution is a new concept, county communications expert need to leverage on this to bridge the information gap.