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Ever walked down a residential neighbourhood and counted the number of salons or butcheries down one road? Chances are that you will count plenty.
In a past interview, Chris Bitti, a Cameroonian and the founder and CEO of Digital Brands Agency, decried Kenyans’ insistence on duplication of business ideas. “The business environment here largely lacks ethics, integrity. You could hire a guy today, you empower him and give him exposure and tomorrow he takes off with your clients. In Kenya, goodwill is very little,” he said.
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