Survey: Banks too shy for social media 19 out of 43 banks in Kenya have presence on Twitter or Facebook

Automated Teller Machine. Commercial banks are reluctant to use social media as an alternative platform for communication with their customers.

By JAMES ANYANZWA

NAIROBI, KENYA: Commercial banks are reluctant to use social media as an alternative platform for communication with their customers even as it emerged that a large portion of the population operates Facebook, Twitter, WhatsApp and Google+ accounts.