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Paris Saint Germain gets sponsorship deal with Chinese company Hisense

Paris St Germain's Neymar celebrates with teammates after winning the Coupe de la Ligue [COURTESY]

French soccer champion Paris Saint Germain (PSG) has signed a multi-year sponsorship deal with Chinese consumer electronics and home appliances company Hisense, the companies said on Monday.

The deal comes as Europe’s top soccer clubs all look to increase their foothold in the lucrative Chinese market.

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