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NAIROBI, KENYA: The Kenya Tourism Board (KTB) has intensified its marketing efforts in the West African region and parts of the UAE. This is part of the board’s marketing strategy that sees more focus on Africa and other growing markets like the UAE.
KTB officials are in the region on a joint programme with Kenya Airways and Wakanow, one of West Africa’s largest online Tour operators with a foot print in Europe and Middle East. The training programme begins today in Accra Ghana.
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