U.S. anti-hunger group uses playful campaign to fool and educate

An empty plate is left at a table following a Pie and Mash Club meeting at G. Kelly's pie and mash shop in east London June 1, 2012.

USA: NEW YORK (Thomson Reuters Foundation) - Full-page advertisements are popping up in major U.S. newspapers offering to pick up Americans' dinner leftovers and deliver them to the needy, a farcical campaign designed to raise awareness of hunger, its organizers say.

"Our drivers deliver your leftovers to hungry Americans," the ads read, directing the curious to the Scraped Plate website that admits the offer is in jest.