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These ‘cassava bags’ are a sweet deal for the environment

Tabitha Mutinda, the founder and CEO of Novamont Kenya Limited, the company behind Cassa Bag

Imagine a customised laundry bag made from cassava starch! And while at it, picture a bin or seed bag with this sweet natural cassava smell.  

That’s just how beautiful a simple idea borne out of a need to satisfy a desire for a polythene-free Kenya is fast becoming an antidote to Kenya’s recurring ‘plastic headache’.

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