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Airtel continues to offer its customers more value for money with the revamp of its Amazing Data Bundles that have driven increased uptake of data and over-the-top services across the country. Its latest offering of more data and Free WhatsApp will ensure that customers receive more data at the same rates as before and also enjoy free WhatsApp services.
Research statistics released in 2018 by Kenya Bloggers Association, KBA shows that there are at least 12 million Kenyans who use WhatsApp. These high number of users confirms that there is great demand for these services especially amongst the Kenyan youth who are Airtel’s key target audience. Airtel recognizes that providing access to social platforms for free offers great value to its youthful customers to be connected with their family and friends wherever they are.
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