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The Standard Group Plc is a
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print operations, television, radio broadcasting, digital and online services. The
Standard Group is recognized as a leading multi-media house in Kenya with a key
influence in matters of national and international interest.
The saying that bad publicity is good publicity may WORK for brands, but what if the bad publicity is racist?
Recently, social media was all the rage when German car manufacturer Volkswagen posted a racist video promoting its new Golf 8 on its official Instagram page.
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