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Rethinking insurance options for Kenya's booming gig economy

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Britam Connect Evah Kimani at the launch of Britam's Female Wellness Cover, Malkia in November 2024. [File, Standard]

Kenya's gig economy is booming. From digital boda riders and online tutors to creatives, coders, and consultants, more Kenyans are ditching the traditional nine-to-five and embracing flexible, independent work.

The numbers tell the story. According to a 2022 Mastercard Foundation and KEPSA report, about 1.9 million people now work in digital and digitally enabled jobs-up from 638,000 in 2019.

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