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The Standard e-Paper
Truth Without Fear
The Standard Group Plc is a multi-media organization with investments in media
platforms spanning newspaper print operations, television, radio broadcasting,
digital and online services. The Standard Group is recognized as a leading
multi-media house in Kenya with a key influence in matters of national and
international interest.
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Tourism is a global force for sustainable progress. Tourism boosts social, economic, environmental, and inclusive development. The allure of tourists lies in the environment, culture, and heritage.
Tourism is booming worldwide, with exciting new destinations for travellers. It's a tool for creating jobs, ending poverty, and promoting sustainable development. Tourism shapes a nation's economy, culture, society, and politics. Tourism boosts social awareness, modernises infrastructure, revives traditions, enhances health, and strengthens social ties.
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