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Lionel Messi reveals why he changed to platinum blonde look

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TOPSHOT - A fan tries to kiss the feet of Argentina's Lionel Messi during the Russia 2018 World Cup qualifier football match against Uruguay in Mendoza, Argentina, on September 1, 2016. / AFP PHOTO / JUAN MABROMATA

Lionel Messi has finally revealed why he dramatically switched his look and bleached his hair this summer.

The Barcelona star was first spotted with his new hairdo in late July, turning heads with a platinum blonde look after his partner Antonella Roccuzzo posted an Instagram picture of the transformed star.

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